General AI
WhatsApp Launches Privacy-Focused AI Chat Feature
WIRED AIhigh confidence
Why it matters
- →Incognito Chat offers a privacy-preserving AI interaction model, setting a new standard for secure communication.
- →It leverages Trusted Execution Environments to ensure user messages remain inaccessible to Meta.
- →This development could influence future AI communication platforms to prioritize user privacy.
WhatsApp has launched Incognito Chat, an AI chat feature that prioritizes user privacy by preventing Meta from accessing conversation content. Built on WhatsApp's Private Processing scheme, the feature supports end-to-end encryption, allowing users to interact with AI securely. Incognito Chat processes AI inference in a Trusted Execution Environment, ensuring messages are not accessible to Meta. This move could set a new standard for privacy in AI communication, offering users a secure way to engage with AI chatbots.
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