Google to Disclose AI-Created Ads

Google is introducing a feature that will disclose when ads are created using AI technology. This feature will be available in the 'My Ad Center' panel, accessible globally on Google Search, YouTube, and Google Discover. It aims to increase transparency by informing users if an ad was generated or edited with AI. Google will automatically enable this disclosure for ads made with its AI tools, while advertisers using other tools must self-report. This initiative seeks to enhance consumer trust and comply with legal requirements in some regions.